Our ideas influence: we tell stories in compelling, memorable and meaningful ways.

We're trust experts: we provide roadmaps to better reputations and relationships.

Our promise: outstanding service and strategic, creative and contagious thinking.

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Community engagement We craft roadmaps to enable you to garner greater trust, a better reputation, and more results-oriented relationships.
We help organizations to navigate change We can suggest strategies and execute activities to enable you to capitalize on emerging opportunities or manage risk.
We tell great stories We can tell your story with creative use of communications channels and compelling calls to action.
We inspire and empower employees to fuel success We employ channels from cause marketing to social media to empower employees to gain greater productivity and profit.
We provide recipes for better communications results We assess communications needs, resources and activities and recommend steps to get better results and value-for-money.

About Us

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Our PR skills in the public and private sectors are forged through 'real-life' experience and success on the front-lines and management teams. Our knowledge comes in key fields including municipalities, hospitals and healthcare, educational institutions, associations and the not-for-profit, pharmaceutical and high technology sectors.

Mark Gregory, Managing Partner

Mark has over 25 years experience in communications planning, management, implementation and evaluation in the public and private sectors.

A seasoned and award-winning professional, Mark has conceived and executed communications as General Manager, Public Affairs for one of Canada’s ‘big cities’, and as Communications Director for six different provincial government departments. Mark was the Director of Communications for a large health region in Alberta with 12 hospitals and 14 public health centres and long term care facilities. He helped to manage complex and sensitive issues from patient-care to the closure or restructuring of facilities. He and his team of health promotion specialists and communicators launched dozens of social marketing campaigns on everything from immunization to seniors’ health. 

He launched LocomotionPR in 2008, as a small, boutique communications service to ethical companies and organizations.​



His clients have included energy companies, utilities, universities, small cap companies, local governments, and marketing firms such as Interkom, ranked one of the top 50 marketing communications agencies in Canada, as well as a wide variety of not-for-profit organizations including the Canadian Hearing Society, Hope Air, Hamilton Health Sciences, the Hamilton Immigrant Women's Centre, Wesley Urban Ministries, and Hamilton Jobs Prosperity Collaborative.

Mark has researched and evaluated comprehensive agency-wide communications, with recommendations to chart the way ahead. He has executed post-communications audit implementation plans. His work has included the recruitment of new communications teams that are often needed after restructuring.

Mark is a faculty member of McMaster University’s PR Program, and the faculty of Canada's largest media studies programs at Humber College in Toronto. He is in the vanguard of research and the application of innovative, new communications tools and technologies and best practices in communication management.

Respected as a leader in the business community and the communications industry, Mark is a past chairman of the Burlington Economic Development Corporation. He serves on the Board of the Canadian Public Relations Society (CPRS), Hamilton Chapter.

Services

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If you need to build brand or manage complex change with influencer buy-in, LocomotionPR can help you to achieve your business goals. 

Our public relations, marketing and communications services include:

Community engagement including public consultation and community investment plans
Strategic communications and public affairs advice
Crisis communications planning and issues and reputation management
Communication reviews, recommendations and implementation including recruitment
Media relations including publicity and media skills training
Writing and producing external and internal communications
Speech writing
Cause marketing and social marketing plans, execution and evaluation
Research including focus groups and stakeholder opinion surveys
Building social media that works: social media plans, analysis and ROI
Web strategies, plans and website project management
Web content including e-newsletters

Contact Us

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If you have a communications need, or a question, we'd like to hear from you. ​We are passionate about solving challenges with creative solutions.

Mark Gregory, Managing Partner
​Locomotion Communications and Public Relations Ltd.
​6-2140 Upper Middle Road
​Burlington ON L7P 2Z8
​Phone: 289-337-1233
​Cellular: 416-788-0248
​Email: Mark@locomotionPR.ca


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Blog

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  • Posted on October, at 25,
    catfish
    Comment(s)

    Last month, The Reuters news agency reported that Volkswagen, Europe's biggest automaker admitted using illegal software to manipulate emissions tests on its diesel vehicles. The fraud involves over 11 million cars world-wide and has, according to Reuters, "sparked the biggest business crisis in its history."PR experts are quick to point out crisis communications maxims when things go bad; quickly take accountability, apologize, and be open and transparent with consumers and the media. Good advice to be sure. But, here are four added insights worth considering when a crisis causes a scramble to regain trust and rebuild reputation. Communicate from the inside out. Internal stakeholders are the bedrock of every company's success. All crisis communications must begin by ensuring these audiences, in

    Uncategorized
  • Posted on October, at 14,
    catfish
    Comment(s)

    In March 2013, Target, one of the North America's largest retailers, trumpeted its entry into the Canadian marketplace. Just two years later, Target abruptly closed its 133 stores across the country and put 17,600 Canadians out-of work; leaving shattered lives and stunned suppliers in the wake.Simply put, Target failed to keep its brand promise to Canadians to 'expect more and pay less'. Sadly, Target wasn’t the only enterprise that failed to live up to its brand promise. One month earlier, Edelman PR shared the results of its 2015 'Trust Barometer' than showed global trust in business continues to fall. In Canada now, less than 50 percent of people place their trust in corporations.Target's collapse in Canada offers invaluable lessons for

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  • Posted on June, at 30,
    Mark Gregory
    Comment(s)

    Referred to as the "Oracle of Omaha," Warren Buffet, one of the richest and most respected businessmen in the world, once said, "It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” A good reputation is a valuable business asset. I like the way Ronald Smith, at Buffalo State College puts it, “Reputation is part of the social capital of an organization, arguably its most important public relations asset."

    Conversations
  • Posted on June, at 26,
    Mark Gregory
    Comment(s)

    In March, 2015, CPRS Hamilton launched an advocacy initiative called Trust Matters - a series of community outreach activities to illustrate the key role public relations plays in fostering trust and stronger relationships within contemporary organizations and society. Today more than ever, trust is central to the success of relationships. As public relations professionals, we understand that public relations is the strategic management of relationships between an organization and its diverse publics, through the use of communication, to achieve mutual understanding, realize organizational goals and serve the public interest (CPRS, Flynn, Gregory & Valin, 2008).

    Conversations
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